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First American Launches the World's Largest Hispanic Real Estate and Financial Services Web Portal


First American, in partnership with Microsoft Corporation, recently launched the world's largest Hispanic real estate and financial services Web portal, the MSN Latino Personal Finance Center (Finanzas). This is an exciting development in our ongoing effort to strengthen and grow your business through new opportunities and—if you're seeking personal financial guidance in Spanish—could be of direct benefit to you.

Accessible via the “Finanzas” link on the MSN Latino homepage ( www.msnlatino.com ), the Personal Finance Center provides resources in Spanish to help consumers navigate the major economic decisions we all face, including financial planning, insurance, banking, credit management, investing, home buying, and more. Offering extensive educational content and links to tools provided by the leading financial services firms with whom we've partnered, this site will likely become one of the most visited areas within MSN Latino. With nearly 2 million users expected to access the MSN Latino Personal Finance Center each year, this partnership will help generate new business for our real estate and mortgage lending partners.

Latino families are expected to purchase more homes in the U.S. than any other demographic group during the next decade. Becoming a trusted advisor to this community positions you and First American at the forefront of the industry's growth curve.

If you or your family, friends, customers, or associates are seeking detailed financial information in Spanish, we encourage you to visit MSN Latino Finanzas.